You’ve heard it right! Loob Holdings CEO Bryan Loo and LOOBies (as he fondly calls his team) had successfully re-branded themselves in under 60 days!
(Image source: Tealive)
Signifying a fresh start, Bryan and his team decided on a name that they believe will best represent the original spirit of the brand, hence Tealive.
As creative and relevant as it may sound, one can call it “tea live” (pronounced like “leaf”), or “tea live” (“life”)
While many of the favorite drinks from Chatime will remain in the menu, there’s a ‘very fragrant’ Signature Brown Sugar Milk Tea that it’s worth trying.
With the brand now belonging to themselves, we can expect to see some significant changes and creativity added to the drinks, such as the addition of pulp to the fruit-inspired drinks, chia seeds, and even pearls with green beans!
Also, if you’re a Thirstea card holder, fret not as all your benefits and privileges will remain.
Do drop by their first outlet in Pavilion Elite and ALL Chatime outlets for their ‘BUY 1 FREE 1’ promo from 18-22 February 2017 at 1pm-6pm!